Linc is a company that specializes in customer experience automation. Ahead of the curve using artificial intelligence and machine learning, Linc’s platform enabled its clients to enhance customer engagement across various channels such as messaging platforms, email, and voice. During my tenure as Director of Sales Operations at Linc, I played a pivotal role in streamlining sales processes and optimizing team efficiency. By developing comprehensive sales policies and implementing efficient contract processes, I achieved a notable 20% reduction in contract processing time while simultaneously boosting sales team efficiency by 15%. Additionally, my initiatives, such as establishing an Ideal Customer Profile (ICP) and optimizing sales technology, contributed to significant improvements in lead targeting, conversion rates, and alignment between sales territories and ideal customer profiles.